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Uncategorized @en-uk

What I *Started To* Say at OMMA Global*

Last week at OMMA Global, I was a panelist on "Can Publishers Play the New Data Game? Peril and Profits in Sharing Your Audience’s Behavio...

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Uncategorized @en-uk

No Consolidation Yet

Terry Kawaja of LUMA Partners released his new version of the industry eye chart display advertising technology landscape. I re-tweeted it ...

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General

Advertising is Dead. Long Live Advertising!

Scott Rosenberg thinks that advertising, as we know it, is gasping its last breath. He makes a compelling case, in agreement with Doc Searls...

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Ad Spending + Mobile Marketing

Is the Apple iAd Program off to a Supersonic Start?

After one day of participating in the iAd mobile advertising program, one App Store developer reported results that were too good to be true...

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Uncategorized @en-uk

Social Media in Five Short Bullet Points

Last week I participated in a panel at the OMMA Social conference in New York. In preparation to speak with industry colleagues about social...

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