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Creative

Unleashing Emotional Power in Digital: How Creative Wins

Eliciting emotion through unique creative has long been a key objective of advertisers, but the digital advertising industry has, for the mo...

Creative

Creative Best Practices Designed to Sell

Undertone’s high impact ads have proven time and time again to drive results for our clients and elicit buyer-intent within consumers. The...

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Creative

Creative Best Practices: How to Design Engaging and Effective Digital Ads

Undertone released Creative Best Practices for High Impact on November 23rd. Jeff Ortegon, our Creative Director, explains Undertone’s hig...

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Creative + HTML5

Have no fear, HTML5 is here

In the old “desktop” world, Adobe’s Flash was always perceived as the “hero.” For 19 years, Flash helped advertisers develop uniqu...

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Creative

High Impact Advertising Across Screens: New Research

Here at Undertone, we’ve long believed that large-canvas, impactful ad formats are necessary to create standout digital experiences for br...

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